Graduates of EC’s Communication program will have the following knowledge and skills:
how to relate to and facilitate interpersonal and group interactions successfully;
organize and lead small teams of people toward a common goal;
the theories and principles of the communication field;
differentiate between qualitative, quantitative and critical theory;
the history of the communication discipline and its impact on society and the profession;
integrate a basic history of mass media technologies with today’s communication challenges;
the methods of anticipating, adapting to, and participating in changes, including emerging technological changes, important to both society and professional careers;
manage conflicts and changes in the work place;
how to effectively gather information, research, and analyze issues using a variety of methods;
analyze situations to arrive at ethical solutions in handling publicity;
the legal and ethical systems in communication;
apply the First Amendment right to freedom of the press and the important responsibilities accompanying that freedom;
how to acquire, develop, and convey information, thoughts and feelings through listening, reading, writing, speaking and multimedia productions; and
demonstrate sensitivity in effectively and respectfully communicating with all members of society regardless of gender, origin, or special needs.